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How to compete with big businesses – David vs. Goliath mentality

How to compete with big businesses is a common fear that lots of small to medium sized businesses hold (especially in established markets). That fear that they will never be able to compete with the ‘big boys’ (big budgets, established brand, millions of followers, glitzy events, constant advertising – you know the type). It’s quite

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February 1, 2020 10:56 am

How to inspire great planning

We’ve all heard the words of wisdom that repeatedly tell us that failing to plan is planning to fail. Many businesses dread the thought of planning, but a different approach might help you to get the most out of it. Here are some quick-fire ideas from Geoff Phillips of Canvas Marketing: Change how you think

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February 15, 2019 3:44 pm

Beer, value propositions and a half moon.

I was in Bruges during the summer of 2018 and not surprisingly it involved the consumption of beer (!) alongside a bit of culture. If you’ve never been before, then you should – it’s a beautiful city.

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August 30, 2018 1:44 pm

A blank canvas

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